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Blanca de Miguel Molina

Full Professor at Universitat Politècnica de València. Expert in Strategy and Business Models. Master in Economics and PhD in Management and Business Administration.

She lectures in Business Models, New Trends in Service Strategies, and Services Design. Her main research areas include creative and cultural industries (location and innovation), corporate community involvement (including support to arts and heritage), and luxury sustainable tourism. Supervisor of different Doctoral and Master Dissertations, her works have been disseminated through academic journals, books and conferences. She is member of the Research micro-cluster VLC/CAMPUS International “Globalization, tourism and heritage”, participating in the research projects of the Microcluster such as the H2020 project “Technology Transfer of remotely piloted aircraft systems (RPAs) for the creative industries. AiRT”, included in the call H2020-ICT-2016-2017 in Support technology transfer to the creative industries.